95% of all diners search for restaurants on mobile devices
84% contact a restaurant as a result of their search
Diners consider menus, online ordering, reservations, and free wi-fi as top priorities in a mobile world.
78% reserve tables regularly
61% order food online regularly
58% of diners use mobile pay
More than 2/3 of consumers think businesses should use SMS to communicate with them.
8/10 consumers agree technology enhances restaurant experience
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75% search restaurants while on the go
65% look for food in the immediate area
70% look for mobile-ready menus
69% search for a restaurant’s location
66% look up directions to said restaurant
51% search for phone numbers
90% purchase within 24 hours
60% transact within an hour
30% convert immediately
85% of mobile searchers ultimately become customers